Over the weekend, 7-Eleven Inc. turned a dozen stores into Kwik-E-Marts, the fictional convenience stores of “The Simpsons” fame, in the latest example of marketers making life imitate art… Malt-O-Meal, the Northfield, Minn., cereal maker, will conjure up a recipe for Krusty O’s, for example.
7-Eleven’s site says:
Available only while supplies last, KrustyO’s breakfast cereal in the convenient 13.5 oz. box is endorsed by Springfield’s most famous entertainer, Krusty the Clown. Is there a jagged piece of metal in every box? No, but there’s no nutritional value in every box either. Can you really eat it? Sure you can – Bart has been eating KrustyO’s for more than 18 years and, well, maybe that’s why he stays so young. It’s not just breakfast cereal – it’s collectible too!
Shockingly, there’s not a shred of this news on the MOM news page which hasn’t been updated since June of 2006.