Tag Archives: Mary Schmelzer

Northfield’s Convention and Visitors Bureau: What needs to be changed?

In today’s Northfield News – Promoting Northfield’s identity: Convention and Visitors Bureau presents strategic plan

In addition to approving the CVB’s budget at its Feb. 5 meeting, the council said it wants to direct the group to reexamine its bylaws and look at potential options for an increased downtown CVB presence. The council also brought up concerns on how the CVB plans to engage various stakeholders and how to hold the group accountable to those plans.

Visiting Northfield homepageThe article goes on to quote Councilors Jessica Peterson White and Suzie Nakasian, and notes how some councilors question the interconnectedness between the CVB (public website VisitingNorthfield.com) and the Northfield Area Chamber of Commerce (NACC):

For example, the group’s policies and procedures currently state that those allowed to participate on the CVB advisory board must be members of the NACC, unless appointed by the mayor and city council. Some council members said that that strong overlap limits who can be on the CVB board, narrowing the pool of potential stakeholders involved.

See pages 3-28 of last night’s Council packet where the CVB was discussed in the work session.