Gay Village on the Cannon

Collegeville Development Group announced earlier today that it was changing its policy of marketing its Village on the Cannon condo facility in Northfield to seniors in favor of the gay, lesbian, bi-sexual, transgender (GLBT) market.

Citing a recent article in USA Today on a GLBT seniors retirement community called RainbowVision in Santa Fe, Collegeville spokesperson C Hollinger Petters stated, “It became apparent that we needed to respond to the market demand. Since both colleges have switched their focus to hiring more openly gay professors to increase student tolerance levels, somebody needed to offer hip housing to attract this sophisticated gay and lesbian clientele to this city. I mean really, cows and contentment? That is so yesterday.”

Unlike the Sante Fe community, VOC will be open to GLBT’s of any age. Current condo owners, most of whom are straight or still in the closet, will not be asked to sell. “We don’t think we can legally request this,” said Petters.
Full disclosure: VOC is a client.


  1. Ross said:

    Gee whiz Griff, is there no topical turf on which you fear to tread wearing your high-tops of satire?

    Well, I worked at a company where most of the men were gay and they gave me a hard time about my clothes all the time…

    …and clearly, if you’ve seen me, I never learned anything about style from them…

    …even though the straight women supported their efforts at redesigning my duds…

    …so I think those gals at VotC may be disappointed with the lack of change in styles by the guys on the Cannon.

    However, it will probably be a huge boost for the Northfield economy; I understand gays and lesbians are high-spending tourists, high-income households, over-represented in the technology sector and would probably be very supportive of the Art Town effort.

    Was this something “coming out” of the TIP Strategies’ Economic Development Plan?

    October 27, 2006
  2. Sean Kershaw said:

    Can we refer to these as “gay-ted communities”!?

    Great post Griff!

    Sean Kershaw

    November 3, 2006
  3. Griff Wigley said:

    Gay-ted. Dang, I wish I’d thought of that.

    Thanks, Sean!

    November 3, 2006

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