Foursquare makes its way to Northfield retailers

In Monday’s Strib biz section: Friends, ads find you on Foursquare
 

With consumers "checking in" via Foursquare at Twin Cities businesses such as the Solera restaurant in Minneapolis and Barrio Tequila Bar in St. Paul, they become accessible to both friends and advertisers. Foursquare sends to their cell phones a list of nearby businesses, including other restaurants or bars that are offering specials on food or drinks.

Each business has a page on Foursquare that includes a list of Foursquare users who have checked-in there and consumer reviews of the businesses. So far it’s free advertising for bars, restaurants and the like, although some suspect the rapidly growing Foursquare will charge them fees at some point.

Tony, I’ve gotten 2-for-1 tap beers at the Cow twice already using Foursquare.

Today’s Strib: Mobile is the night – Social media are changing the nightlife experience at local bars, restaurants and clubs.

Every night, hundreds if not thousands of Twin Cities diners, concertgoers, sports fans and club kids are using smart phones to punch in their whereabouts on such social media networks as Foursquare and Twitter. These night owls are using their iPhones and Evos as a different way to see and be seen.

Not only have these mobile networks changed the way people go out, but they’re changing the way bars, restaurants and music venues market to consumers, with digital come-ons that include food and drink specials, instant coupons and VIP perks.

I see that Northfield Eats (Cow, Chapati, PanPan) is using Gowalla:
http://twitter.com/#!/NorthfieldEats/status/9321782280458241

I wonder if they’ve stopped using Foursquare.