Thursday night I was part of a social networking panel at St. Kate’s that presented to the Seasoned Professionals special interest group for the Minnesota Women in Marketing and Communications (MWMC). Fellow Northfielder Elizabeth Child (on the right in right photo above) put the panel together.
I was joined by St. Olaf grad Lynsey Struthers, Interactive Strategist with The Lawlor Group, and Michael Wells, Digital Communications Manager at St. Catherine University. It turned out to be quite a fun evening. We didn’t do presentations at all (no PowerPoint!) but rather just engaged in conversation with a very smart audience who had lots of great questions.
Some of themes I tried to address in my comments can be traced back to these posts from my Wigley and Associates blog in the past year:
- Social media guru Brian Solis: Engagement, influence, leverage, and a question of the packaged self
- Using blogs and Twitter to leverage your influence as a leader: rationale from Seth Godin and Michael Hyatt
- On social media mindcasting and lifecasting: it’s tricky
- Another Twitter advantage: listening to the collective voice of selected thought leaders
- On using Twitter and Facebook with a blog: It’s Complicated